by galled » Fri Sep 11, 2015 1:02 pm
What I find funny is as advanced and media savvy as we in today's modern society think we are, the majority of us fall for advertising at its most basic level--exposure. What advertising really is is a form of brainwashing that takes advantage of human nature.
Advertisers know that if you stick something in someone's face enough times they'll take notice. Keep it up and it'll become conditioned to accept what is shown. Do it to next extreme levels and you begin to want to mimic what you see. (The old "monkey see, monkey do.")
What we see happening with the Kardashians et al is "celebrities," who have not earned that title through exceptional talent and/or work, is this basic advertising principle at work. I can't prove it, but what I think has happened is the media has been, through hook or crook I don't know, set on a course to "push" certain people and the rest of media follows along and it reaches critical mass and becomes its own growing thing that feeds itself.
The question I have is can anything be done to reign in the beast?